Attract new members with specific, short term fitness packages.
The flood of no contract and pay as you go gyms is allowing members who do not want to commit to 12 months contracts more options. However, what if you could offer potential members shorter, fixed term contracts with results that would guarantee they would keep coming back for more?
Perhaps it’s time you created your package ladder for everyone from absolute beginners to the seasoned pros. Self motivation and participation will be at an all time high as members strive to reach the next level.
A typical fitness package consists of exercise and nutritional programs with recipes, complimented by educational articles and regular motivational messages. Add more value into your packages by including nutritional supplements or recommended equipment. You could even have specific packages which include one to one sessions with your gym trainers.
Member’s challenge packages may potentially including charity fundraising as an aspect. This will not only bring together your members but also raise your profile within the larger community.
Whether you charge in addition to monthly membership fees, include the membership fees or offer both is completely up to you.
Simply create once and sell over and over again.